Lead with the view, honestly
Show the actual view from the actual room, at the hour a guest will see it. Overpromising here produces the reviews that undo a year of marketing.
Rank for descriptive searches
'Ella hotel with train view', 'Ella hotel walking distance to Nine Arches', 'quiet hotel in Ella' — these are winnable and convert far better than 'hotels in Ella'.
Answer the tuk-tuk question
Distance and gradient are genuine booking objections in Ella. Address them directly on your rooms page and you will lose fewer bookings at the last step.
Film in the morning
Sunrise mist over the valley is the strongest asset you have. A single early filming session gives you months of reels.